COSTA MESA, Calif.--(BUSINESS WIRE)--Opkix (a DBA of Native Optiks, Inc.), a global lifestyle brand creating consumer camera products in the wearable, lighting, optics, accessories, and mobile camera space, today announced the closing of its fully subscribed $675,000.00 Seed round with several private high net worth and angel investors.
Proceeds are dedicated to accelerating commencement of the company’s production-ready prototype named Opkix 1, formalizing its brand and marketing strategy and completing the MVP of its mobile camera app platform. “This initial Seed round was smaller than most, by design. We accepted only what we needed to reach our near-term goals as outlined in our financial model and because we’re well down the path with several current investors on our Series A round closing in 2017,” stated Shahin Amirpour, Co-Founder of Opkix.
Co-Founder and Chief Design Officer, Ryan M. Fuller, said, “Personally, I’m passionate about photography and videography. It’s the centerpiece of most of my work, so building Opkix is the realization of a long-held dream. We’ve created an initial product, and a suite of new products and accessories, that address current consumer demand while also challenging the status quo in ways no one has ever seen. This is going to be fun!”
Co-Founder and CEO, C. Lawrence Greaves, stated, “Opkix is revolutionizing the personal camera to seamlessly integrate into the lives of users. Providing an integrated ‘capture and share’ user experience is what Opkix is all about. Whether flying down a mountain on a snowboard, creating one of your favorite dog videos, or pushing your baby on a swing in the park, Opkix wants to be there – you’re #1. Consumer’s needs are moving quickly past existing mobile camera offerings. We believe Opkix 1, as well as our suite of new products, provide a strong competitive advantage over current offerings and position us well for the future by presenting a super high-quality product at a value that’s unmatched in the industry.”
To read the full press release, visit Business Wire